Evolution of the Brand

TerriBull didn’t just happen overnight—it’s been a long, chaotic journey of Scott’s declining mental health.

It all started with Gray Bull, a brand that was fun and full of potential. It had promise… but it was too damn nice. So we cranked up the attitude and went full DuraBull—a tougher, more serious version of the brand.

And then? We snapped. Enter TerriBull, where we officially stopped pretending to care about anything.

TerriBull (ter-uh-buhl)

noun

1. A play on the word terrible.
2. Proud supporter of rescue dogs.
3. Known for ridiculously comfortable shirts with hilarious designs.
4. A bold lifestyle brand built on sarcasm and an unapologetic attitude.
5. The embodiment of "FUCK 'EM" energy.

Example: “I wore my TerriBull ‘Dixon Cider’ shirt to a wine tasting. Half the room laughed, the other half judged me silently—exactly the vibe I was going for.”